NON-COMMERICAL COMMERCIALS HIT THE AIRWAVES

It sounds like a trade mark owner’s paradise. The BBC reports that the Advert Channel has been launched, showing back-to-back adverts and nothing else. Much of its programming is made up of classic ads and amusing foreign advertisements. However, there’s a sting in the tail – none of the ads are paid for by the advertisers. Instead, the channel makes its money by phone-in competitions and downloads of ringtones features tunes from classic ads.

The IPKat wonders whether a channel filled completely with “real” adverts would work. People might tune in for the amusement value but he thinks the message of any one advert would get lost among the non-stop noise from all the other adverts.

Classic adverts here, here and here
NON-COMMERICAL COMMERCIALS HIT THE AIRWAVES NON-COMMERICAL COMMERCIALS HIT THE AIRWAVES Reviewed by Anonymous on Thursday, September 09, 2004 Rating: 5

No comments:

All comments must be moderated by a member of the IPKat team before they appear on the blog. Comments will not be allowed if the contravene the IPKat policy that readers' comments should not be obscene or defamatory; they should not consist of ad hominem attacks on members of the blog team or other comment-posters and they should make a constructive contribution to the discussion of the post on which they purport to comment.

It is also the IPKat policy that comments should not be made completely anonymously, and users should use a consistent name or pseudonym (which should not itself be defamatory or obscene, or that of another real person), either in the "identity" field, or at the beginning of the comment. Current practice is to, however, allow a limited number of comments that contravene this policy, provided that the comment has a high degree of relevance and the comment chain does not become too difficult to follow.

Learn more here: http://ipkitten.blogspot.com/p/want-to-complain.html

Powered by Blogger.